feat: rinomina sezione Programmi in Servizi (route, tag, migrazione DB)

Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>

scripts/smoke.sh

@@ -6,7 +6,7 @@ PORT=4399 node --env-file=.env ./dist/server/entry.mjs & SRV=$!
 trap 'kill $SRV' EXIT
 sleep 2
 fail=0
-for path in / /about /training /programs /programs/performance-class /programs/rehab /blog /contact /admin/login /robots.txt; do
+for path in / /about /training /services /services/performance-class /services/rehab /blog /contact /admin/login /robots.txt; do
   code=$(curl -s -o /dev/null -w '%{http_code}' "http://localhost:4399$path")
   echo "$code $path"
   [ "$code" = "200" ] || fail=1